Out-of-home advertising reach in Great Britain 2020-2023

In the second quarter of 2023, 52.32 million unique individuals saw out-of-home ads in Great Britain. In the first quarter of 2020, the figure stood at 51.45 million. This constitutes a growth rate of 1.7 percent over the four-year time period.

2023年第二季度，大不列颠地区共有5232万独特的个体接触到了户外广告。追溯至2020年第一季度，该数据为5145万。此数据表明，在四年时间跨度内，广告接触人数的增长率为1.7%。