Survey Data on Digital Citizenship's Effect on Detecting Deceptive Advertisements

This dataset contains Survey data collected from 2,072 respondents to examine the relationship between Digital Citizenship (DC) and Detection of Deceptive Ads (Score). Respondents answered a 10-point quiz by viewing ten online advertisements and answering if it is deceptive or not. "Score" column is the total of the correct answers per respondent. Then, they answer 10 Likert Scale items on Digital Citizenship. "DC" column contains the average of their responses for Digital Citizenship. It was discovered that DC as a predictor variable has a non-linear relationship with Score. That is why "DC_2" and "DC_3" were formulated to perform non-linear regression.The survey was conducted from September 1 to October 15, 2024. Respondents are from different parts of Metro Manila and the province of Cavite.