[SAMPLE] Unacast Consumer Behavior Data - Global

Unacast’s Consumer Behavior Data provides a robust view of consumers’ affinities, lifestyles, stages of life, and travel patterns. Utilize Consumer Behavior Data to build multi-dimensional customer profiles, generate look-alike models, extend reach to different marketing channels, and clarify households and connections between devices.

Our on-demand API can enrich opted-in consumer data (Mobile Advertiser IDs) or hashed email addresses (HEMs). Based on the query, the API will deliver associated data such as HEM, app data, Unacast Persona Data, demographic data, countries traveled, and more.

Companies use Unacast Consumer Behavior Data for:
- Understanding reach
- Measuring campaign performance
- Measuring return on advertising spend (ROAS)
- Addressability
- Audience creation
- Psychographic analysis
- Enhancing customer data
- Personalization
- Market research
- Creating look-alike panels

Make your consumer data more powerful, illuminate data gaps, and understand the relationships between devices.