互联网电商监测统计数据

产品以“数字+商务”新模式为导向，通过监测90+个主流电商平台数据，提供网络零售、农村电商、农产品上行、直播分析等一站式电商数据监测、统计和分析服务，助力政府部门进行经济运行监测、市场分析研判、市场主体培育、政策决策支持。
积累了2016年以来的海量历史数据，监测平台范围涵盖90+各领域主流平台，支持按月、按地区、按行业、按主体提供网络零售数据查询和分析服务，其中，地区支持任意省/市/县，行业支持40+一级品类、1000+细分品类，支持企业、店铺、品牌等主体销售情况一户式查询。
在产品形态上，支持提供地区网零汇总数据报表、地区直播汇总数据报表、地区网零分析报告、地区直播分析报告、节假日监测报告、PC/手机/大屏多端产品，支持API接口等定制化服务。
产品采用SaaS服务模式，账号即开即用，连续服务商务部7年，服务各级商务主管部门200余个，累计为500余个各级政府提供试用。福建、安徽、山东等省份已在全省范围统筹并推广，用于地区发展评价、干部考核、企业奖补等。

Guided by the new "digital + commerce" model, this product provides one-stop e-commerce data monitoring, statistics and analysis services covering online retail, rural e-commerce, upstream circulation of agricultural products, live streaming analysis and more by monitoring data from over 90 mainstream e-commerce platforms. It supports government departments in economic operation monitoring, market analysis and judgment, cultivation of market entities, and policy decision-making support.

It has accumulated massive historical data since 2016, with monitoring coverage spanning over 90 mainstream platforms across various sectors. It supports online retail data query and analysis services by time (monthly), region, industry and market entity. Specifically, regions can be any province, city or county; for industries, it covers over 40 first-level categories and more than 1,000 sub-categories; and it enables one-stop query of sales performance for entities including enterprises, stores and brands.

In terms of product forms, it offers regional online retail summary data reports, regional live streaming summary data reports, regional online retail analysis reports, regional live streaming analysis reports, holiday monitoring reports, and multi-terminal products for PC, mobile and large screens, as well as customized services such as API interfaces.

The product adopts a SaaS service model, which allows immediate use upon account registration. It has provided continuous services to the Ministry of Commerce for 7 years, served more than 200 commercial authorities at all levels, and offered trial services to over 500 governments at various levels cumulatively. Provinces including Fujian, Anhui and Shandong have coordinated and promoted this product across their entire jurisdictions for applications such as regional development evaluation, cadre performance assessment, and enterprise incentive subsidies.

搜集汇总

数据集介绍

特点

该数据集为互联网电商监测统计数据，覆盖2016年以来的多平台电商数据，支持网络零售、农村电商等多方面分析，广泛应用于商务主管部门的经济运行监测和政策决策支持。