Gate revenues in sports worldwide by region 2015

This graph depicts the total worldwide gate revenue earned in sports from 2006 to 2010 and forecasts for the years 2011 to 2015 by region. In 2010, a revenue of 15.71 billion U.S. dollars was generated through gate revenue in North America.Game day revenue in sportsRevenue from ticket sales (gate receipts) and other game-day related revenue is an important stream of revenue in sports. Next to revenue from broadcasting and media rights deals and the commercial segment (merchandising, sponsorships etc.) gate revenues bring in a large part of revenue in sports. PricewaterhouseCoopers estimates that sports gate revenues were at around 40 billion U.S. dollars in 2012, of which around 39 percent (15.86 billion U.S. dollars) is attributable to the North American sports market. The Dallas Cowboys, for example, generated 89 million U.S. dollars in revenue from gate receipts (including club seats) in 2012 according to research by Forbes. This constitutes about 16.5 percent of the Dallas Cowboys’ total revenue in 2012. The games of the Dallas Cowboys were attended by a total of 708,249 spectators in 2012, as reported by ESPN. With an average ticket price of 110.20 U.S. dollars, according to Team Marketing Report, this would constitute about 78 million U.S. dollars in revenue from ticket sales. The difference between the two figures can be attributed to differences in the basis of calculation of the average ticket price and whether luxury suites and the likes are included.In European soccer, the share of the matchday segment of total revenues varies from league to league and club to club. For Manchester United, for example, the matchday segment made up 30.8 percent of total revenue, 145 million U.S. dollars. Over the past four years the share of the matchday segment has decreased every year, down from 41.1 percent in 2009 to the aforementioned 30.8 percent in 2012.

本图表展示了2006年至2010年全球体育产业通过门票收入等赛事日相关收入所获得的总收入，并对2011年至2015年的区域预测进行了描绘。在2010年，北美地区通过门票收入实现了157.1亿美元的收益。体育赛事的赛事日收入，包括门票销售（门票收入）及其他赛事日相关收入，是体育产业重要的收入来源之一。除广播和媒体版权交易以及商业领域（如商品销售、赞助等）的收入外，门票收入在体育产业中也占据了相当大的收入比重。根据普华永道（PricewaterhouseCoopers）的估计，2012年体育产业的门票收入约为400亿美元，其中大约39%（即158.6亿美元）归因于北美体育市场。例如，根据福布斯（Forbes）的研究，达拉斯牛仔队（Dallas Cowboys）在2012年通过门票收入（包括俱乐部座位）实现了8900万美元的收入，这占到了达拉斯牛仔队2012年总收入的大约16.5%。据ESPN报道，2012年达拉斯牛仔队的比赛共有708,249名观众参加。根据团队营销报告（Team Marketing Report），平均票价为110.20美元，因此门票销售收入约为7800万美元。这两个数字之间的差异可以归因于平均票价计算基础的不同，以及是否包含豪华套房等因素。在欧洲足球领域，赛事日收入在总收入中的占比各联赛、各俱乐部之间存在差异。例如，曼联（Manchester United）的赛事日收入占总收入的比例为30.8%，即1.45亿美元。在过去四年中，赛事日收入的比例每年都在下降，从2009年的41.1%降至2012年的上述30.8%。