US Political Issues

IQM's media buying and audience intelligence platform generates data, products, and solutions built for analytics in the political domain in the US. The terabytes of data processing has enabled IQM to extract agenda specific web content and segment it into various buckets, and make it available for various use cases like, increase return on investment, fine-tune advertising, optimising marketing strategy by audience segmentation, sentiment analysis, and much more. This data share includes a table which contains date wise US political agenda topics, and sites relevant to those topics. This data is updated every week. You can use this audience behavioural data for insightful analytics and actionable business intelligence.

Sample Table:
- "ISSUES"."POLITICAL_ISSUES_WEB_CONTENT" - Weekly sites coverage data for US political agendas

Fields Included:
- Date - Date for which data is collected
- Topic - Political issue topic
- Sites - Relevant web urls corresponding to the topic
- Created_at - Timestamp of data generation