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原味薯片用户消费能力分层数据

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浙江省数据知识产权登记平台2024-10-12 更新2024-10-14 收录
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资源简介:
通过对历史下单用户收集数据分析,了解该地区客户对薯片商品的消费情况,对用户进行标签制定,定位用户消费级别,了解客户对薯片口味的消费偏好,从而了解该产品是否畅销,为本地区的所有批发、零售行业制定采购、销售策略,更好地为用户提供个性化的商品和服务。1、用户消费原味薯片数量占总消费薯片数量的比例=用户消费原味薯片数量/总消费薯片数量*100%;2、用户消费占总消费的比例按从大到小进行排名;3、消费分类运用ABCDEFG分类法,对占比0.30%以上的,给予“A类消费”分层;占比0.26%到0.30%区间的,则给予“B类消费”分层;占比在0.21%到0.25%区间,则给予“C类消费”分层。占比在0.16%到0.20%区间,则给予“D类消费”分层;占比在0.11%到0.15%区间,则给予“E类消费”分层;占比在0.06%到0.10%区间,则给予“F类消费”分层;占比在0.05%以下,则给予“G类消费”分层。

By analyzing data collected from historical customers who have placed orders, this dataset aims to investigate the potato chip consumption patterns of local customers, establish user tags to classify their consumption tiers, and identify customers' flavor preferences for potato chips, so as to evaluate the market popularity of the product and formulate targeted procurement and sales strategies for all wholesale and retail sectors in the local region, thereby providing better personalized products and services for users. 1. The proportion of a user's plain potato chip consumption in their total potato chip consumption = (Number of plain potato chips consumed by the user / Total number of potato chips consumed by the user) × 100%; 2. Rank the consumption proportions in descending order; 3. The consumption classification adopts the ABCDEFG tiering method: users with a consumption proportion exceeding 0.30% are classified into Tier A; those with a proportion ranging from 0.26% to 0.30% are classified into Tier B; those with a proportion ranging from 0.21% to 0.25% are classified into Tier C; those with a proportion ranging from 0.16% to 0.20% are classified into Tier D; those with a proportion ranging from 0.11% to 0.15% are classified into Tier E; those with a proportion ranging from 0.06% to 0.10% are classified into Tier F; and those with a proportion below 0.05% are classified into Tier G.
提供机构:
台州吉华盛超市有限公司
创建时间:
2024-09-24
搜集汇总
数据集介绍
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特点
该数据集包含888条原味薯片用户消费记录,通过消费占比对用户进行ABCDEFG分级,旨在帮助批发和零售行业了解用户消费偏好,优化采购和销售策略。
以上内容由遇见数据集搜集并总结生成
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