AI-Enabled Advertising Bibliometric Data

The dataset includes 198 peer-reviewed articles on AI-enabled advertising published between 2018 and 2024. Data were collected from the Web of Science, Scopus, and Google Scholar databases and compiled into a unified dataset for bibliometric analysis.本数据集涵盖2018年至2024年间发表的198篇关于人工智能赋能广告（AI-enabled advertising）的同行评议论文。相关数据采集自Web of Science、Scopus及Google Scholar数据库，并被整合为统一数据集以用于文献计量分析。