COGA Personas

This dataset presents examples of laptop shopping webpage content adapted for users with diverse cognitive, linguistic, and accessibility needs, including low digital literacy, ADHD, dyslexia, anxiety, decision paralysis, and language-processing challenges . For each persona, it includes a baseline version and two adapted versions (COGA Zero-shot and COGA Few-shot) generated by different AI models. The content focuses on simplifying language, reducing cognitive load, clarifying choices, and providing supportive guidance. By comparing these variations, the dataset illustrates how tailored design and AI prompting strategies can improve usability, comprehension, and decision-making in online retail environments for people with different abilities and preferences.