Raw data for modeling the impact of consumer satisfaction on attitude toward the brand, brand preference, and purchase intentions of dairy products.
收藏Mendeley Data2020-07-13 更新2026-04-09 收录
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https://data.mendeley.com/datasets/nj9r2k8zp9/4
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资源简介：
This data are collected via an online self-administered questionnaire from a sample of 195 Moroccan consumers of dairy products offered by the SAKIA brand. The questionnaire was self-administered via the Google Forms tool during the months of April 2020.
创建时间：
2020-07-13
