THE IMPORTANCE OF DIGITAL TECHNOLOGIES IN THE EFFECTIVE DEVELOPMENT OF THE SERVICE SECTOR

In this article, we have considered the importance of digital technologies in the effective development of the service sector. We have assessed the importance of the territorial approach in assessing the development of the service sector in the context of the digitalization of the economy of our country. We have also provided our proposals and recommendations for the implementation of integrated approaches to the development of the service sector in the digital economy in the regions.