Convincing the Truth: An Experimental Study Dataset from Promoting Negative Health Consequences of Smoking Among Adolescent

This dataset is from an experimental study that aims to examine the impact of negative health consequences on adolescent emotions and behavior. We conducted an online invitation and randomization process of 78 high school students from South Sumatra Province, Indonesia. We compared two groups (experimental vs. control) to examine the impact of negative health consequences on their emotions (empathy) and their behavior (prosocial behavior). Our analysis reveals that, compared with non-convincing health message condition (n=40), adolescents with convincing negative health messages condition (n=38), have more empathy (sign=0.005) and prosocial behavior (sign=0.028) to help their smoking peers. Our findings provide a piece of valuable information for sustainability development in the future by reducing underage smokers. We suggest the use of a convincing method to develop a school-based social marketing program for handling the adolescent smoking problem.本数据集源自一项实验研究，旨在探究负面健康后果对青少年情绪与行为的影响。我们面向印度尼西亚南苏门答腊省的78名高中生开展了线上招募与随机分组流程。本研究设置实验组与对照组，以考察负面健康后果对青少年共情（empathy）能力与亲社会行为（prosocial behavior）的影响。分析结果显示，与非说服性健康信息组（n=40）相比，接收说服性负面健康信息组（n=38）的青少年，在帮助吸烟同伴时展现出更强的共情能力（显著性p=0.005）与亲社会行为（显著性p=0.028）。本研究结果可为未来通过减少未成年吸烟者推进相关可持续发展工作提供宝贵参考。我们建议采用具备说服力的传播方式，开发基于校园的社会营销项目以应对青少年吸烟问题。