Programmatic video ad spend in the U.S. 2021, by device

In 2021, mobile was expected to garner a lion's share of programmatic digital video advertising spending in the United States, with 24.26 billion U.S. dollars. The two remaining devices - connected TV (CTV) and desktops were forecast to attract around seven and 3.7 billion dollars, respectively.

在2021年，预计移动设备将占据美国程序化数字视频广告支出的绝大部分份额，达到242.6亿美元。剩余的两类设备——智能电视（CTV）和桌面电脑，预计将分别吸引约70亿美元和37亿美元。