Dataset - Brand Equity for Hi-Tech Brands 2001-2024
收藏资源简介:
All brands appeared in Interbrand’s Top 100 Global Brand list from 2001 to 2024 are included in this dataset. Following fields were extracted from the Interbrand’s annual reports having string values. • Brand Name • Country of Origin • Industry Sector • Industry Sub-sector Following fields are extracted for each year (2001-2024) having numeric values. • Brand Equity ($ million) (2001-2024) • Growth in Brand Equity (%) (2001-2024) • Brand Ranking (2001-2024)
本数据集收录了2001年至2024年间所有登上英特品牌(Interbrand)全球百强品牌榜的品牌。本次提取的字段均源自英特品牌年度报告,其中字符串类型字段包括: • 品牌名称(Brand Name) • 原产国(Country of Origin) • 行业板块(Industry Sector) • 行业细分板块(Industry Sub-sector) 针对2001年至2024年的每一年,我们还提取了以下数值型字段: • 品牌资产(Brand Equity,单位:百万美元,统计区间2001-2024) • 品牌资产增长率(Growth in Brand Equity,单位:%,统计区间2001-2024) • 品牌排名(Brand Ranking,统计区间2001-2024)



