eCommerce Benchmark KPIs: Electronics in Singapore

In 2023, next to an add-to-cart rate of 7.7%, a cart abandonment rate of 70.3%, and a conversion rate of 2.3%, the eCommerce Benchmark KPIs for Electronics in Singapore also consist of an AOV of US$198.3, a discount rate of 10.5%, and a return rate of 5.6%.

在2023年，新加坡电子电商基准关键绩效指标（KPIs）中，除7.7%的加入购物车率、70.3%的购物车放弃率以及2.3%的转化率外，还包括平均订单价值（AOV）为198.3美元、折扣率为10.5%以及退货率为5.6%。