Leading big box and department stores in the U.S. on social media 2019

From January to November 2019, the most popular big box or department store on social media in the United States was Sephora. The cosmetics chain had a total of 70.9 million actions taken and an audience of 38.7 million users on social media. The second-most popular store was ULTA Beauty, with 16 million actions taken on social media and an online audience of 9.9 million users.

自2019年1月至11月，在美国社交媒体上最受欢迎的大型百货商店或部门店为丝芙兰。该化妆品连锁店在社交媒体上共产生了7090万次互动，并拥有3870万用户的受众群体。最受欢迎的店铺排名第二的是ULTA Beauty，其在社交媒体上产生了1600万次互动，并拥有990万在线用户。