Hughes Communications India Ltd: The Challenge for Growth

Abstract Hughes Communications India Ltd. (HCIL) was the leading Very Small Aperture Terminal (VSAT) based satellite communication products and services provider in India. While talking to the press, Mr. Partho Banerjee, the President & Managing Director (PMD) of HCIL, had said that he was proud that HCIL was the flag bearer of the Indian VSAT industry. He had expressed his desire to maintain this lead in the future. While HCIL had a growth rate of 18.4% in the Financial Year 2011-12 over the previous Financial Year 2010-11, he had learnt from the media that the competition had aggressive growth plans of 40% per annum. The competition was trying to catch up with HCIL and even surpass it in the near future. For HCIL to maintain its leading position, it had to achieve a higher growth rate vis-à-vis its competition.