Most impactful social media ads Philippines 2023

According to a survey by Rakuten Insight in the Philippines in July 2023, the majority of respondents stated that advertisements developed by trusted brands as well as customer reviews were the most impactful type of social media ads. Meanwhile, 37 percent of respondents found influencer ads to be the most impactful.

根据Rakuten Insight于2023年7月在菲律宾进行的一项调查，多数受访者表示，由信赖品牌开发以及顾客评价所构成的广告类型对社交媒体广告的影响力最大。与此同时，37%的受访者认为，影响最大的广告类型为网红广告。