Home transactional video consumer spending U.S. 2022-2023, by type

In the United States, consumers spent approximately 4.33 billion U.S. dollars on digital video rentals and sales in 2023, up by around 140 million U.S. dollars from the previous year. Transactional video-on-demand (TVOD) allows customers to purchase and rent content on a pay-per-view basis, rather than subscribing to a service in full as they would do for an SVOD platform. Meanwhile, disc sales and rentals have been falling recently to 1.56 billion dollars in total in 2023.

在美国，消费者在2023年对数字视频租赁及销售领域的支出约为43.3亿美元，较上一年增长了约1.4亿美元。交易性视频点播（TVOD）模式使消费者得以按次付费购买和租赁内容，而非像在SVOD平台那样全面订阅服务。与此同时，光盘的销售和租赁近年来持续下滑，至2023年总计仅为15.6亿美元。