ReachBase

With more than 72 million unique, accurate records, ReachBase is the largest, most responsive prospecting database in the industry today. The multi-sourced, multi-channel system spans a vast array of influential professionals and decision-makers, including C-level executives, technology thought leaders, financial advisors, architects, engineering contractors, healthcare professionals, marketing managers, supervisors and more across all industries. With detailed firmographic data on individuals and extensive company profiles, the database encompasses everything from single-owner businesses to large corporations. Data is only as good as its sources. This dynamic database comes from quality sources such as mail order buyers, newsletter subscribers, conference and trade show attendees, book buyers and members of professional associations. ReachBase is at the heart of Reach Marketing, an integrated marketing solutions company that helps businesses reach their target audiences more effectively and quickly grow their sales through relevant marketing channels. Services include marketing automation, inbound lead generation, list brokerage, list management, data hygiene, data and email append, database management, email marketing, SEO and social media. Tables include: - Human Resources - Information Technology - Manufacturing - Retail - Engineering Fields included: - First Name - Last Name - Title - Company - Address - Email - Phone Expected workflow: - Consumer shares a list of company information with Reach Marketing via Snowflake share for data enrichment. - Reach Marketing uses a Snowflake share to provide the enriched data to the consumer including SIC, employee size, sales volume, title standardization.

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背景与挑战

背景概述

ReachBase是一个拥有超过7200万条记录的行业领先潜在客户数据库，涵盖多行业决策者与专业人士信息，并提供详细的公司与个人数据。该数据库通过高质量多渠道来源构建，支持营销数据服务，包括数据丰富化和自动化营销解决方案，用户可通过Snowflake共享实现数据交换与增强。