iconic building and the real estate markets in Natal, Brazil

AbstractThis paper seeks to analyze old and new features regarding real estate markets in Natal, Brazil. The old features refer to the location of real estate investments in the city. The new features refer to how new iconic buildings affect real estate markets. Thus, the paper starts with a discussion about Charles Jenks definition of ‘iconic building’ and an overview of papers about urban development in Natal. Based on research which produced interviews with real estate entrepreneurs, the paper’s main objective is to contribute towards the study of the contemporary city.