eCommerce Benchmark KPIs: Flowers & Gifts in Sweden

In 2023, next to an add-to-cart rate of 15.8%, a cart abandonment rate of 72.1%, and a conversion rate of 4.4%, the eCommerce Benchmark KPIs for Flowers & Gifts in Sweden also consist of an AOV of US$66.7, a discount rate of 12.3%, and a return rate of 5.4%.

在2023年，瑞典花卉与礼品电子商务领域的基准关键绩效指标（KPIs）中，除15.8%的加入购物车率、72.1%的购物车放弃率和4.4%的转化率外，还包括平均订单价值（AOV）为66.7美元、折扣率为12.3%以及退货率为5.4%。