Average Income and Net Worth by US Zip Code (Financial Demographic Data)

Zip Level Financial Data from Compact Information Systems (by Deep Sync)
Offering the best of owned and compiled U.S. data for more than 30 years, Compact Information Systems, a Deep Sync brand, provides billions of data connections to thousands of customers annually. As one of only two companies with a direct national partnership with the United States Postal Service®, Compact features coverage on 96% of residential addresses in the nation. This intelligence is used in the proprietary compilation of Consumer Direct, our robust 220 million record consumer dataset and the source of our ZIP level financial data.

Compact’s Zip level financial data features household average income and net worth at the Zip Code level. Income and net worth attributes are established from a variety of sources that include self-reported data, neighborhood-level income values, and local economic data. Compact’s privacy-first compilation methodologies comply with all privacy and data governance requirements. Data updates weekly.

The Zip level financial dataset includes income and net worth averages by 3- and 5-digit Zip Code. The following files are provided:

- A count of individuals in each of Compact’s income ranges (STANDARD_INCOME_CODE), grouped by Zip
- A count of individuals in each of Compact’s net worth ranges (NET_WORTH), grouped by Zip
- Mean net worth (mean_net_worth), median net worth (median_net_worth), average income (average_income), median income (median_income), truncated mean net worth (truncated_mean_net_worth), and truncated median income (truncated_median_income) by 5-digit Zip Code

Use Cases for Zip Level Financial Data

- Develop a deeper understanding of the financial status of different areas of the country
- Review the financial makeup of households within your geographic and/or marketing footprint
- Target preferred Zip Codes with income and net worth levels that match your marketing criteria and business needs
- Utilize Zip-aggregated financial data as an overlay on your first-party data for analysis and the creation of marketing segments

搜集汇总

背景与挑战

背景概述

该数据集提供美国邮政编码级别的家庭平均收入和净资产信息，包含收入范围、净资产范围及各类均值/中位数统计指标，数据每周更新，适用于区域经济分析和精准营销。