One Warning Wasn't Enough! Now There Are Four Surgeon General's Warnings One Warning Wasn't Enough! Now There Are Four Surgeon General's Warnings

Contributor(s): Clement Communications, Inc. Publication: Produced: 1987 Language(s): English Format: Still image Genre(s): Archival Materials Slides (photographs) Posters Abstract: This poster by a private publicity company illustrates U.S. Surgeon General C. Everett Koop's effort, unsuccessful when first launched in 1982 but finally enacted into law in 1984, to replace the generic Surgeon General's warning on cigarette boxes with a series of rotating labels that linked smoking to specific diseases, and thus were likely to have greater effect.. NOTE: Original slide is slightly blurry. Copyright: This item may be under copyright protection; contact the copyright owner for permission before re-use. Extent: 1 pages NLM Unique ID: 101584930X291 (See in Profiles in Science) Profiles in Science ID: QQBBSD Permanent Link: http://resource.nlm.nih.gov/101584930X291 Archival Collection: The C. Everett Koop Papers (Profiles in Science)