食品意愿数据1
收藏Mendeley Data2026-04-09 收录
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The key findings revealed that ABC Model of Attitudes exerted the strongest direct effect on Behavioral Intention (β = 0.70, p< 0.001), significantly surpassing the impacts of performance expectancy (β = 0.11) and social influence (β = 0.16). ABC Model of Attitudes indirectly influence performance expectancy (β = 0.87) and social influence (β = 0.83) through facilitating conditions.
本研究关键发现显示,态度ABC模型(ABC Model of Attitudes)对行为意向(Behavioral Intention)具有最强的直接效应(β=0.70,p<0.001),其影响显著优于绩效期望(performance expectancy,β=0.11)与社会影响(social influence,β=0.16)。此外,态度ABC模型还可通过促成条件(facilitating conditions)对绩效期望(β=0.87)与社会影响(β=0.83)产生间接影响。




