食品意愿数据1
收藏Mendeley Data2026-04-09 收录
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The key findings revealed that ABC Model of Attitudes exerted the strongest direct effect on Behavioral Intention (β = 0.70, p< 0.001), significantly surpassing the impacts of performance expectancy (β = 0.11) and social influence (β = 0.16). ABC Model of Attitudes indirectly influence performance expectancy (β = 0.87) and social influence (β = 0.83) through facilitating conditions.
