Entrepreneurial Learning in Micro Business to Achieve Sustainable Business

The comprehensive analysis of entrepreneurial learning in micro-enterprises from 1996 to 2024 reveals the multifaceted nature of this vital process and its critical role in achieving sustainable business success. The thematic map and word cloud highlight the centrality of themes such as entrepreneurship, education, innovation, and sustainability, underscoring their interconnectedness in fostering effective learning and growth. The research findings demonstrate that micro-entrepreneurs primarily learn through experiential learning, networking, and leveraging external resources. Key factors such as entrepreneurial orientation, dynamic capabilities, social capital, digital literacy, and financial acumen emerge as essential drivers of effective learning and sustainable business achievement. By cultivating these factors and embracing a continuous learning mindset, micro-entrepreneurs can enhance their strategic thinking, adaptability, and innovation capabilities, ultimately building resilient and sustainable enterprises that contribute to economic growth and social well-being. This study provides valuable insights for micro-entrepreneurs, policymakers, and academics, emphasizing the importance of nurturing an entrepreneurial learning ecosystem that supports the unique needs and challenges of micro-enterprises in their pursuit of long-term success and sustainability.本研究对1996年至2024年间微型企业（micro-enterprises）的创业学习（entrepreneurial learning）开展综合分析，揭示了这一关键进程的多面性及其在实现企业可持续经营成功中的核心作用。主题图谱与词云凸显了创业、教育、创新与可持续发展等核心主题，并强调了这些主题在推动高效学习与企业成长过程中的内在关联。研究结果表明，微型创业者（micro-entrepreneurs）主要通过体验式学习（experiential learning）、商务社交网络搭建与外部资源整合开展学习。研究进一步识别出创业导向（entrepreneurial orientation）、动态能力（dynamic capabilities）、社会资本（social capital）、数字素养（digital literacy）与财务敏锐度（financial acumen）等推动高效学习与企业可持续经营成果的核心驱动因素。微型创业者通过培育上述关键要素并秉持持续学习理念，可提升自身战略思维能力、适应性与创新能力，最终打造出兼具韧性与可持续性的企业，为经济增长与社会福祉作出贡献。本研究为微型创业者、政策制定者与学术界提供了宝贵的研究洞见，强调了构建适配微型企业独特需求与发展挑战的创业学习生态系统（entrepreneurial learning ecosystem）的重要性，以助力其实现长期经营成功与可持续发展目标。