遇见数据集

Consumer survey data on ethical coffee

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CESSDA2026-07-21 更新2026-09-03 收录
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In Study 1, we examined consumers who are accustomed to ethical consumption and clarified the product characteristics valued by consumers with high awareness of ethical issues. In Study 2, we conducted a randomized controlled trial to examine the effects of product concepts of environmental and labor issues on coffee purchase intentions. Date Submitted: 2023-09-27

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2023-09-27
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