Supplemental materials and research data supporting the research paper: "How Placement Affects Brand Preferences in Advergames: A Test of Inhibition and Facilitation Processes During Search"

This object contains research data and analyses of three experiments published in the research paper: "How Placement Affects Brand Preferences in Advergames: A Test of Inhibition and Facilitation Processes During Search"

本对象收纳了发表于研究论文《广告游戏中的品牌偏好与位置关系：抑制与促进过程测试》中的三项实验的研究数据与分析。