Dataset on Understanding Consumer Attitudes Towards Security and Privacy in Digital Currency Transactions: A Survey on Trust Factors in e-CNY

The present survey investigates the factors influencing the adoption and usage of e-CNY (digital Chinese Yuan) among Chinese consumers. Specifically, this comprehensive data-driven study thoroughly examines the pulling, pushing, and mooring factors that significantly shape consumer’s decision-making processes. The dataset included 687 participants participating from three different regions in China, including East China (Shanghai), South China (Guangdong), and North China (Beijing); data was carefully collected and analyzed.本调研旨在探究影响中国消费者使用数字人民币（e-CNY）的相关因素。具体而言，这项数据驱动的综合性研究全面剖析了显著影响消费者决策过程的拉动因素、推动因素与锚定因素。本数据集共纳入来自中国华东（上海）、华南（广东）及华北（北京）三个区域的687名受访者，且所有数据均经过严谨的采集与分析。