Number of hashtag views of leading skincare brands on TikTok 2023

CeraVe was the leading skincare brand on TikTok with the highest number of hashtag views on the app as of 2023, accounting for about 8.8 billion hashtag views. Nivea and The Ordinary were the second and third most successful brands in the ranking, respectively.

截至2023年，CeraVe成为TikTok平台上的领先护肤品牌，其标签页面的观看量位居首位，累计达到了约88亿次观看。Nivea和The Ordinary分别位列第二和第三，在品牌排名中取得了显著的成就。