five

Ad model age preference by gender

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https://data.mendeley.com/datasets/zm3d58b86m
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资源简介:
Fictitious advertisements were created for mineral water, chewing gum and energy bars, manipulating the age of the models. Each participant was randomly placed in one of four conditions using a 2 (Model Age) x 2 (Model Gender) between-subjects experimental design and asked to rate the ads.
创建时间:
2019-01-30
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