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Designing Online Marketplaces: Trust and Reputation Mechanisms

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NBER2016-09-01 更新2025-01-04 收录
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Online marketplaces have proliferated over the past decade, creating new markets where none existed. By reducing transaction costs, online marketplaces facilitate transactions that otherwise would not have occurred and enable easier entry of small sellers. One central challenge faced by designers of

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2016-09-01
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