THE ROLE OF NURSING MANAGEMENT IN IMPROVING HEALTHCARE SERVICE QUALITY

Modern healthcare systems operate in an environment characterized by rapid technological development, increasing patient expectations, and growing complexity of medical services. In such conditions, effective healthcare management becomes essential for ensuring high-quality medical care and patient safety. Nursing management represents one of the most significant components of healthcare administration because nurses constitute the largest professional group within healthcare institutions and maintain continuous interaction with patients. The role of nursing management extends beyond traditional supervision of clinical activities. It involves strategic planning, human resource coordination, quality assurance, professional development, and implementation of innovative healthcare technologies. Effective nursing leadership contributes to reducing medical errors, improving patient satisfaction, strengthening interdisciplinary collaboration, and ensuring efficient utilization of healthcare resources. This study explores the theoretical and practical aspects of nursing management in modern healthcare systems. Special attention is given to leadership strategies, organizational structures, digital transformation, and professional competency development among nursing staff. The research highlights that strong nursing management systems significantly enhance healthcare service quality and contribute to sustainable institutional development.