Leading beauty shops among Gen Z in the U.S. 2024

According to a survey carried out in the United States in 2024, Sephora was the leading beauty destination among U.S. female Gen Z (and even younger) consumers in that period, with a share of around 37 percent. Ulta Beauty ranked second, with a share of 31 percent.

根据2024年在美国进行的一项调查，Sephora在该时期成为了美国女性Z世代（甚至更年轻一代）消费者的领先美妆目的地，市场份额约为37%。Ulta Beauty紧随其后，市场份额达到31%。