Within the digital transformation, the agile organizational culture is an essential factor. It significantly influences the successful introduction of agile methods, which in turn promote digital tran
Digital Advertisement has begun since the beginning of the Internet and until today, it has taken a massive market share with an enormous year-over-year growth. Website owners that want to monetize th
The dataset used in the scientific research paper: Content Entrepreneurship on Social Media Platforms. It contains the 13 conducted interviews with content entrepreneurs and a detailed Codebook extrac