Desire to improve or maintain beauty among women in Japan 2023, by aspect

In a survey conducted in August 2023 among women in Japan, 19.3 percent of the respondents stated that they strongly felt the will to spend time and money in order to improve or maintain the quality of their facial skin. More than half of respondents felt, at least to a certain extent, the desire to spend money and time to improve or maintain the quality of their facial skin, as well as their hair style.

在2023年8月对日本女性进行的一项调查中，19.3%的受访者表示，她们强烈地感受到了在改善或维持面部肌肤质量方面投入时间和金钱的意愿。超过半数的受访者至少在一定程度上感受到了为改善或维持面部肌肤质量以及发型而投入金钱和时间的愿望。