Census 2020 Campaign: Final Measurement Report

<p style='margin-top:0px; margin-bottom:0.75rem; max-width:100%; font-family:&quot;Avenir Next W01&quot;, &quot;Avenir Next W00&quot;, &quot;Avenir Next&quot;, Avenir, &quot;Helvetica Neue&quot;, sans-serif; font-size:16px;'><span style='max-width:100%; display:inherit;'>The California Complete Count Office (CCCO) implemented the Census 2020 Communications Campaign to provide culturally sensitive and relevant information about Census 2020 to California's 15 hardest-to-count (HTC) populations, with the objective of motivating these populations to complete the 2020 Census form. The campaign combined multi-platform media at the state level with outreach strategies implemented at the region, county and city levels by community partner organizations.</span><div><br /></div></p>