Data for: An experimental study of cyberstander reactions under community-related influences. When gender complicates matters.

data from the submitted study "An experimental study of cyberstander reactions under community-related influences. When gender complicates matters."
Excerpt from the Abstract:
Our main research question focused on investigating whether and to what extent the four major factors and their potential interactions have a relevant influence on cyberstanders’ reactions. The participants (N=1859) were randomly assigned online to eight experimental conditions, in a 2x2x2x2 factorial design. The measurement instrument was a self-responded online questionnaire measuring the reaction to witnessing cyberbullying behavior. Our analysis identified significant effects of community rules, framing, and gender on the reaction of cyberbullying, but there was no similar effect of community rules. While specific combinations of community-related factors had a statistically significant effect on cyberstanders’ response, their effect sizes were small. We concluded that the impact of online community environmental features on individual response to cyberbullying is limited and can vary as a function of gender. Our results may indicate lower levels of social conformity in the communication environment specific to social network sites. Furthermore, these results suggest that the impact of gender on certain behavioral outcomes transcends the offline environment and manifests also within the virtual environment. Future research should continue and refine the study of the impact of various combinations of environmental factors on cyberstander reaction. Virtual communities might use framing and awareness-raising in increasing active resistance to cyberbullying.

本数据来自已投稿的研究论文：《一项关于社群影响下网络旁观者（cyberstander）反应的实验研究——当性别使问题复杂化时》。
论文摘要节选如下：
本研究的核心研究问题旨在探究四大核心因素及其潜在交互作用是否、以及在何种程度上对网络旁观者的反应产生相关影响。本研究采用2×2×2×2四因素析因设计（factorial design），通过线上随机分配的方式将1859名被试分为8个实验组别。研究采用自填式在线问卷作为测量工具，用以评估被试目睹网络欺凌（cyberbullying）行为后的反应。本次分析发现，社群规则、框架设定以及性别对网络旁观者的反应存在显著影响，但社群规则并未表现出同类效应。尽管部分社群相关因素的特定组合对网络旁观者的反应存在统计显著性影响，但其效应量较小。研究结论表明，线上社群环境特征对个体面对网络欺凌时的反应的影响较为有限，且该影响会因性别不同而产生差异。本研究结果或可反映，社交网站（social network sites）专属的传播环境中社会从众性（social conformity）程度较低。此外，研究结果还表明，性别对特定行为结果的影响并不局限于线下环境，在虚拟环境中同样有所体现。未来研究应继续深化并完善环境因素的各类组合对网络旁观者反应的影响相关研究。虚拟社群可通过框架设定与意识提升工作，增强用户对网络欺凌的主动抵制行为。