Creator retention in Twitch's top 20 games, May to October 2026

Report and headline findings on creator retention in the 20 most-watched game categories on Twitch, May to October 2026, from Wehype Community Insights. Covers 133,644 unique creators (207,081 creator-game pairs, 660 million hours watched) in October 2026 and all 32,730 creators who churned from these games in June 2026. Each creator's relationship with a game is classified monthly as new, active, returning, at risk or churned. The record contains the full report (PDF), 17 headline metrics and net creator moves between the 20 games in October 2026. Main findings: 94% of creators who churned in their first month with a game streamed it exactly once; first-month churn falls from 94% after one stream to 6% after three; creators who give a game 80% or more of their airtime are 28% of creators and 60% of watch time; 41% of June churners streamed the game again by October 31. All files are aggregates with no personal data. Method, definitions and limits are in README.md and the report PDF.