Gen Z adults using SVOD and vMVPD services in the U.S. 2023

A survey conducted in May 2023 in the U.S. revealed that Netflix was the most popular video streaming service among Gen Z adults, with around two in three respondents subscribing to the service. Further 21 percent of Gen Z viewers did not have a subscription, but use the credentials from someone else. Hulu and Amazon Prime Video followed in the ranking.

一项于2023年5月在美国进行的调查揭示了，Netflix成为了Z世代成年人的最受欢迎的视频流媒体服务，约三分之二受访者订阅了该服务。进一步调查显示，21%的Z世代观众并未订阅服务，而是使用了他人的账户凭证。Hulu和Amazon Prime Video紧随其后，位列榜单。