Regulating Advertisements: The Case of Smoking Cessation Products
收藏NBER2006-02-01 更新2025-01-04 收录
下载链接：
https://www.nber.org/papers/w12001
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资源简介：
In this paper we investigate how direct-to-consumer (DTC) advertising of pharmaceutical products in affected by regulations of the Food and Drug Administration and by market conditions. We focus on a relatively under-studied segment of the pharmaceutical market -- the market for smoking cessation
提供机构：
美国国家经济研究局
创建时间：
2006-02-01
