Dataset of paper "Towards Understanding iOS App Store SearchAdvertising: An Explorative Study"

This is the dataset of paper "Towards Understanding iOS App Store SearchAdvertising: An Explorative Study". The "keywords.rar" file contains 3540 txt files which named after the iosid of the applications, and each of them records all the ASA keywords covered by the application between January 1st and 7th, 2021. The "detailedInformation.json" file records the detailed information of each app in the dataset, including iosid, app name, rank, category and the number of its ASA keywords.