Virtual and human influencer data
收藏Mendeley Data2026-04-09 收录
下载链接：
https://data.mendeley.com/datasets/49mxf7292c
下载链接
链接失效反馈官方服务：
资源简介：
Can virtual influencers replace human influencers? --Tests based on content characteristics and product type
This is all the raw data covered in above thesis, including the pretest data as well as the data used in Study 1 and Study 2
