Tech & Telco - SAMPLE

SAMPLE - Alliant Tech and Telco audiences are built using product-specific e-commerce data as a study group, that is then joined to an offline cooperative database of direct-to-consumer purchase transactions, demographics, and lifestyle information. The analysis of the combined data is used for predictive modeling to identify other households in the cooperative that have shared characteristics to predict purchase from Technology and Cellular brands.

Samples/Tables Included:
-Electronics Brands
-Camera Brands
-Videogame and Audio Brands
-Telecom & Service Providers

Sample Fields Included:
- Adobe Buyer Propensity
- Bose Buyer Propensity
- Brother Buyer Propensity
- GoPro Buyer Propensity
- HP Buyer Propensity
- High-End Tech Brands
- Camera & Optic Accessories
- AT&T Buyer Propensity
- DIRECTV Buyer Propensity
- Roku Buyer Propensity