Geographical Indication Agri-food Project

This work sook to map the commerce of these products on retail supermarkets and hypermarkets through online shopping. The research contemplates four of the major four major grocery retail supermarkets that had an active and functional website for online shopping for the data collection. Therefore, this work went through four supermarkets in each country of Mercosur, totalizing 16 supermarkets. In the EU, the investigation went through four supermarkets' websites in seven countries, totalizing 28 supermarkets.

本研究旨在通过线上购物渠道，绘制上述产品在零售超市及大型综合超市中的商业流通图谱。本次研究选取四家具备稳定可用线上购物网站的头部食品杂货零售超市开展数据采集工作。据此，本研究在南方共同市场（Mercosur）的每个成员国均选取四家超市，累计覆盖16家商超。在欧洲联盟（EU）范围内，本次调研则在7个国家各选取四家超市的线上站点进行数据采集，累计覆盖28家商超。