Raw Data_Impulsivity, Self-Control, Delay of Gratification, Upward Social Comparison and Online Shopping Addiction in College Students

The dataset, “Raw Data_Impulsivity, Self-Control, Delay of Gratification, Upward Social Comparison and Online Shopping Addiction in College Students,” was collected from college students in several universities in China through simple random sampling. Data were gathered via an online survey on the Questionnaire Star platform (www.wjx.cn) from April to June 2025. After excluding invalid responses, the final dataset comprised 836 valid questionnaires. The study examined the associations between impulsivity and online shopping addiction, focusing on the chain mediating roles of self-control and delay of gratification and the moderating role of upward social comparison. This dataset provides empirical evidence on self-regulation and social comparison in digital consumption among college students.本数据集为《大学生冲动性、自我控制(Self-Control)、延迟满足(Delay of Gratification)、上行社会比较(Upward Social Comparison)与网络购物成瘾(Online Shopping Addiction)原始数据集》，通过简单随机抽样法从中国多所高校的大学生群体中采集。研究于2025年4月至6月期间，借助问卷星(Questionnaire Star)平台（网址：www.wjx.cn）开展线上问卷调查以收集数据。剔除无效作答后，最终有效问卷共计836份，构成本数据集的有效样本。本研究探讨了冲动性与网络购物成瘾之间的关联，重点关注自我控制与延迟满足的链式中介作用，以及上行社会比较的调节效应。本数据集可为大学生数字消费场景下的自我调节与社会比较研究提供实证依据。