Type of video content watched online each week internet users Philippines Q3 2023

According to a survey in the third quarter of 2023, most Filipino internet users consumed any kind of video each week. In addition, music videos and comedy or viral videos were among the most popular types of video content consumed by Filipinos on a weekly basis. Netflix’s dominance in the Philippines The dominance of the global streaming platform, Netflix, was significantly felt among the Filipino audience. Aside from having the largest Netflix library size in the Asia-Pacific region, the Philippines has one of the lowest monthly basic plans in the region. Aside from showing its original content, Netflix started streaming Filipino-language films and shows to cater to its Filipino audience. However, it was clear how much Korean-language content was dominant in the country, as reflected in the ranking of the most-viewed TV shows on Netflix in the Philippines. Consumption of vlogs Aside from movies and TV shows, vlogs are among the most consumed video content in the Philippines. In fact, according to a global survey for the first quarter of 2024, the Philippines had the highest share of internet users watching vlogs in the past week. As of September 2024, three of the most subscribed YouTube channels in the Philippines were vloggers or video bloggers, and the list may continue to expand as content creation has proven to be a very lucrative career.

根据2023年第三季度的调查数据，菲律宾大部分互联网用户每周均会消费各类视频。此外，音乐视频及喜剧或病毒式视频是菲律宾人每周消费的最受欢迎的视频内容类型。Netflix在菲律宾市场的统治力显著。除了在亚太地区拥有最大的Netflix视频库规模外，菲律宾还拥有该地区最低的每月基础订阅费用。Netflix不仅展示其原创内容，还开始提供菲律宾语电影和电视剧，以迎合其菲律宾观众的需求。然而，从菲律宾在Netflix上最受欢迎的电视剧排名中可以看出，韩国语内容在该国占据主导地位。除了电影和电视剧外，视频博客（vlog）也是菲律宾人消费最多的视频内容之一。根据2024年第一季度的一项全球调查，菲律宾拥有过去一周观看视频博客的互联网用户比例最高。截至2024年9月，菲律宾最受欢迎的三个YouTube频道均为视频博主或视频博客作者，且随着内容创作业证明其具有极高的盈利潜力，该榜单可能持续扩大。