New York Sports Teams Social & Sponsorship Data

**Overview**
Historical Sponsorship and social media advertising data for New York teams: New York Jets, New York Giants, New York Yankees, New York Mets, New York Knicks, Brooklyn Nets, New York Rangers, New York Islanders, New York Liberty, and Gotham FC.

This dataset includes engagement, impression, and valuation metrics for the teams and their sponsors.

Easily benchmark all professional sports teams in the New York area, or understand social media and sponsorship trends.

**Product details**
Details of the dataset are included below:

**Field Name - *TYPE*: Description**
author - ***STRING***: Author of the content
author_url - ***STRING***: URL to the author's profile or page
channel - ***STRING***: Channel where the content is published
date - ***DATETIME***: Date and time of the content publication
description - ***STRING***: Caption and other details
engagement - ***INTEGER***: Total engagement metrics
entity - ***STRING***: Main entity associated with the content
escore - ***FLOAT***: Engagement score
estimated_impressions - ***INTEGER***: Estimated number of times content is viewed
estimated_views - ***INTEGER***: Estimated number of views
id - ***STRING***: Unique identifier for the content
liked_count - ***INTEGER***: Number of likes on the content
medium - ***STRING***: Media platform
medium_id - ***STRING***: Unique ID for the medium
medium_url - ***STRING***: URL to the post on the platform
original_description - ***STRING***: Caption
plays - ***INTEGER***: Number of times content is played
promotion_status - ***STRING***: Organic, Boosted, etc.
replied_count - ***INTEGER***: Number of replies to the content
reposted_count - ***INTEGER***: Number of times content is reposted
sport - ***STRING***: Sport category related to the content
timestamp - ***TIMESTAMP***: Exact time of data recording
url - ***STRING***: URL of the content on Blinkfire's platform
valuation - ***FLOAT***: Estimated value of the content
variety - ***STRING***: Type or category of content variety
video_views - ***INTEGER***: Number of views for videos
view_count - ***INTEGER***: Total count of views
title - ***STRING***: Title of the content
crests - ***RECORD***: Records of crest-related information
crest_url - ***STRING***: URL for crest images or information
crest_entity_id - ***STRING***: ID for crest-related entity
crest_entity_name - ***STRING***: Name of the crest-related entity
crest_occurrences - ***STRING***: Occurrences of crest in the content
crest_enclosure_occurrences - ***RECORD***: Records of crest enclosure occurrences
enclosure_id - ***STRING***: ID for the content enclosure
occurrences - ***STRING***: Occurrences of a specific item in content
hashtags - ***STRING***: Related hashtags used in the content
brand_name - ***STRING***: Name of the brand featured
brand_detection_type - ***STRING***: Type of brand detection method used
brand_duration - ***FLOAT***: Duration of brand exposure in content
brand_duration_percentage - ***STRING***: Percentage of content duration for brand spotting
brand_logo_impressions - ***STRING***: Impressions of the brand logo
brand_screenshare - ***FLOAT***: Screen visibility percentage for brand
brand_valuation - ***STRING***: Valuation of the brand in the content
brand_viewer_time - ***STRING***: Time viewers spend on the brand
enclosures - ***RECORD***: Records of content enclosures
content_type - ***STRING***: Type of content (e.g., text, video)
display_url - ***STRING***: URL for display content
guid - ***STRING***: Global Unique Identifier for content
height - ***INTEGER***: Height of the content image or video
length - ***INTEGER***: Length of the content video
media_url - ***STRING***: URL to the media file
thumbnail_url - ***STRING***: URL to the content thumbnail
width - ***INTEGER***: Width of the content image or video
entity_id - ***STRING***: ID for the main entity
entity_type - ***STRING***: Type of the main entity
entity_name - ***STRING***: Name of the main entity
entity_explicit_name - ***STRING***: Explicit name of the main entity

**Additional Insights**
Dataset provided by Blinkfire Analytics, Inc.
https://www.blinkfire.com/landing