THEORETICAL AND METHODOLOGICAL BASIS OF DEVELOPING STUDENTS' CREATIVE ACTIVITY BASED ON A NEUROPEDAGOGICAL APPROACH

This article provides a scientific analysis of the theoretical and methodological foundations for developing creative activity among higher education students through a neuropedagogical approach. The study examines the role of the brain in creative processes, the fundamental principles of neuropedagogy, the neurocognitive mechanisms underlying creative activity, and the application of these concepts in educational practice. Furthermore, the article presents approaches to designing a neuropedagogically oriented learning environment, fostering divergent thinking, developing metacognitive skills, and applying modern methods for assessing creative activity.

本文基于神经教育学（neuropedagogy）路径，对高等教育阶段学生创造性活动培养的理论与方法论基础展开科学分析。本研究探析了大脑在创造性思维过程中的作用、神经教育学的核心原则、创造性活动背后的神经认知机制，以及上述理念在教育实践中的应用。此外，本文还提出了构建神经教育学导向学习环境、培养发散思维、提升元认知技能，以及运用现代方法评估创造性活动的相关路径。