THE ROLE OF INNOVATIVE ASSESSMENT METHODS IN ENHANCING STUDENT ENGAGEMENT AND LEARNING OUTCOMES

In the context of globalization and international economic integration, proficiency in economic terminology in English has become an essential component of professional competence for students of economics and related fields. Teaching economic terminology requires a specific methodological approach that integrates linguistic knowledge with subject-matter content. This article examines the peculiarities of teaching economic terminology in English, focusing on lexical complexity, contextualization, and communicative application.Grounded in English for Specific Purposes (ESP), Content and Language Integrated Learning (CLIL), and communicative language teaching theories, the study adopts a mixed-methods approach combining theoretical analysis, classroom observation, and pedagogical experimentation with university-level learners. The findings reveal that contextualized, task-based, and learner-centered instruction significantly enhances students’ comprehension, retention, and practical use of economic terminology. The study emphasizes the importance of integrating authentic materials and interactive tasks to ensure effective acquisition of economic vocabulary in English.在全球化与国际经济一体化的时代背景下，掌握英语经济术语已成为经济学及相关专业学生职业能力的核心组成部分。经济术语教学需采用将语言学知识与学科内容有机融合的特定方法论路径。本文聚焦英语经济术语教学的特性，围绕词汇复杂性、语境化教学与交际应用展开探讨。本研究以专门用途英语（English for Specific Purposes, ESP）、内容与语言融合式学习（Content and Language Integrated Learning, CLIL）及交际语言教学理论为基础，采用混合研究方法，结合理论分析、课堂观察与针对高校学习者的教学实验开展研究。研究结果表明，采用语境化、任务型、以学习者为中心的教学模式，可显著提升学生对英语经济术语的理解、记忆与实际应用能力。本研究强调，整合真实语料与互动式任务，是保障学生高效掌握英语经济词汇的关键所在。